Tuesday, April 29, 2008

Pre-Production

Poster design

In today's lesson I have been given my second task to create two adverts, one of which is a poster and the other a leaflet, audio visual or radio advert.

I have been looking on various websites and found different poster designs that I could use as ideas for my poster for the media award ceremony.


Below are a few posters that caught my eye:







The two vintage posters beside are both for music festivals the reason why I chose both posters was because I wanted to see the difference between a dated poster and compare it with a more modern updated poster. Also because they are eye both catching. They both include the name of the event, the stage productions, the location, dates, feature acts, details of the concept of the whole festival and also a central image which relates to the whole idea of the main event.





Beside is an Oscar Awards poster which has a central image of the award itself. The viewer can familiarise themselves with this image as they would recognise it being the symbol for the Oscar awards, and would automatically know that this poster is for the Oscars, as it is such a famous image. This is a more modern poster and has a fairly simple layout. the central image is the main focus with the name of the event in big text just underneath the central image. The dates and time of the award ceremony are present below the name of the event. This is to show the audience what and when the event is. Also the web address is shown at the very bottom of the page this is to give the viewer a chance of finding more out about the event. I would like to use this in my poster as I was thinking of creating an audio visual web advert as the Internet is so popular and my target audience would be able to access my adverts more frequently. This poster is very charming in the way its background has lots of famous quotes from different films. It is interesting for the audience to look at as it relates to the award ceremony itself and makes them want to read the poster.





This poster is a design for New York guitar festival and has a simple yet effective layout. As any other poster would include, it has the name of the event, dates, the producers and founders. Also the web address is written down the right hand side, this is so the audience can gain further information about this music festival. The main vocal image is center of the page. The heading and image are very bright and colourful, which will catch the eyes of the audience. The main image relates to the name of the festival. It is of a Mosaic man holding a guitar. I think this is effective as it shows creativity and flair to the audience. It would persuade them more to go to the event as this is what the event is based around, the music that will be performed at the festival will have creativity and flair. This poster also has the sponsor at them bottom of the page, with the company logos.



I will analyse all of the ideas I have researched in all the different posters and contribute their ideas to my own to create my final poster design.

Tuesday, April 22, 2008

Research

In todays lesson I have researched different events that are happening locally, nationally and internationally.

The various festivals, events and award ceremony's that I have looked at include MTV, Brit Awards, BAFTA's, Glastonbury, Reading and the great escape festivals.



BAFTA's

The British Film Academy of film and arts aim is to support, develop and promote the art forms of moving image.
It is a 1 day award cermony producing awards for film, television, television craft, video games and childrens awards.
The web page is designed to show the audience what they are about and the benefits of the academy. Its layout is very clear on the different categories which provide information for the audience to find more about this event.

The key audeince would be a wide range of all ages, because it has such varied availibitlity of awards to offer, for example film, TV and video games it targets all ages.